Los Angeles, CA
Shareholder
phone (310) 460-4481
fax (310) 282-8213
email LSteinberg@buchalter.com
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Larry Steinberg is a Shareholder and a member of the Litigation Practice Group in the firm's Los Angeles office. He focuses his practice on complex business litigation, representing both plaintiffs and defendants in all aspects of civil litigation. He has had dozens of bench trials, jury trials, appeals and arbitrations in state and federal courts around the country.
Mr. Steinberg also serves as outside general counsel to a number of small and medium sized companies. In that capacity, he provides legal advice and assistance on the types of issues that businesses confront on a day-to-day basis, including employment matters, creditor and vendor issues and disputes, intellectual property rights management and corporate and business governance issues.
Mr. Steinberg's practice encompasses a diverse array of industries, and includes representation of clients in the entertainment industry, private equity and venture capital firms, advertising agencies, commercial real estate developers, landlords and tenants, businesses accused of false advertising, and industrial manufacturing and distribution companies. Mr. Steinberg has successfully litigated matters involving unfair competition, agreements for the purchase and sale of businesses, theft of trade secrets (including customer list cases), intellectual property rights, false advertising, the California Talent Agencies Act, the right of publicity, business torts, real estate issues, securities violations, RICO, ERISA, class actions and wrongful termination defense.
Mr. Steinberg has extensive expertise in California's Unfair Competition Law, Business & Professions Code 17200, and with the voter's recent reform of that law, Proposition 64. In addition to handling numerous lawsuits involving these issues, Mr. Steinberg has written and lectured widely in this area, speaking at, among others, programs sponsored by the Practicing Law Institute, Mealey's, the Promotions Marketing Association and numerous bar associations. Mr. Steinberg has also participated as a trial lawyer in the annual program sponsored by the State Bar of California entitled Champions of the Courtroom: The Masters in Action.
Mr. Steinberg is active in bar related and civic organizations. He currently serves as a member of the Board of Trustees and is a former President of the Los Angeles Copyright Society. He also currently serves as a Lawyer Representative to the annual Judicial Conference of the United States Court of Appeals for the Ninth Circuit, and is a member of the United States Magistrate Judge Merit Selection Panel of the United States District Court for the Central District of California. He is a former member of the Executive Committee of the Entertainment Law and Intellectual Property Section of the Los Angeles County Bar Association. Previously, he has served as President and longtime board member of Public Counsel, the largest pro bono public interest law firm in the country, and has served on the boards of the Inner City Law Center and the Beverly Hills Bar Association. Mr. Steinberg is AV Preeminent rated by Martindale Hubbell.
Mr. Steinberg has been selected as one of Southern California's Super Lawyers five times from 2007 to 2011 and was also selected as a Southern California Super Lawyer, Corporate Counsel Edition from 2008 to 2011. Mr. Steinberg is AV Preeminent rated by Martindale Hubbell.
Prior to joining Buchalter Nemer, Mr. Steinberg was a partner at the Los Angeles law firm of Wyman Bautzer Kuchel & Silbert, and managed the west coast litigation practice for Hall Dickler LLP.
Mr. Steinberg graduated magna cum laude from Yale College with distinction in political science, and earned his J.D. at Harvard Law School, where he was an editor of the Harvard Civil Rights-Civil Liberties Law Review.
Representative Matters:
The following are examples of some of the types of matters Mr. Steinberg has handled:
Classes/Seminars Taught:
Section 17200 Litigation After Proposition 64, Class Action and UCL Conference, Sponsored by Bridgeport Continuing Education, May 29, 2008
Has the Worm Turned? Personal Managers and Procuring Employment: Recent Developments Under The Talent Agencies Act, Los Angeles Copyright Society, April 2, 2008
Strategies in Defending Against 17200 Claims (Seminar Co-Chair), California Section 17200 Conference sponsored by Bridgeport Continuing Education, April 7, 2005 - April 8, 2005
Doing Business in California Under the Shadow of California's Unfair Competition Law: Has Prop 64 Solved the Problem?, Business Law Section of the Beverly Hills Bar Association , March 17, 2005
Defense Strategies for Section 17200 Actions, Mealey's 2004 California 17200 Conference, Sponsored by Lexis-Nexis Mealey Publications, November 8, 2004 - November 9, 2004
Strategies in Defending a Section 17200 Action, 17200 Litigation in California, Sponsored by Bridgeport Continuing Education, September 10, 2004
Anatomy of a 17200 Claim and Who Can Bring It, Unfair Competition Claims 2004: California Section 17200's Impact on Consumers & Businesses Everywhere; Sponsored by Practicing Law Institute, August 2, 2004 - August 3, 2004
Advertising Under the Shadow of California's Unfair Competition Law: The Infamous Section 17200, Aggressive Advertising & The Law; Sponsored by NorthStar Conferences, April 15, 2004 - April 16, 2004
Advertising & Promotions Under the Shadow of California's Unfair Competition Law, Promotion Law Conference 2003: The Magic of Promotion Marketing; Sponsored by Promotions Marketing Association, December 9, 2003
Strategies in Defending a Section 17200 Action, Mealey's 2003 California Section 17200 Conference; Sponsored by Lexis-Nexis Mealey Publications, December 8, 2003
Defending Against False Advertising Claims, False Advertising: Proving It & Avoiding It; Sponsored by Commercial Law Section of the San Diego County Bar Association, August 28, 2003 -Present
Remedies for False Advertising Under Unfair Competition Law and Lanham Act, Unfair Competition Claims 2003: California Section 17200's Impact on Consumers & Businesses Everywhere; Sponsored by Practicing Law Institute, August 4, 2003 - August 5, 2003
Champions of the Courtroom: The Masters in Action, Annual Trial Symposium; Sponsored by Litigation Section, State Bar of California, April 25, 2003 - April 27, 2003
Published Works:
Regulating Personal Managers in the Entertainment Industry Under California's Talent Agencies Act, Los Angeles Daily Journal, November 9, 2007
Tensions Between Class Actions and the Liberal Standing Requirements for Private Attorney General Actions Brought Under California's Unfair Competition Law, Business & Professions Code Section 17200 (co-authored with Thomas W. Casparian), Practicing Law Institute, August 2004 (also available on Westlaw)
Remedies Available for False Advertising Under California Business & Professions Code Section 17500 and Section 43(a) of the Lanham Act (co-authored with Alison G. Naidech), Practicing Law Institute, August 2003 (also available on Westlaw)
Areas of Practice
- Litigation
- Business Litigation
- Entertainment Litigation
- Real Estate Litigation
- Unfair Competition
Bar Admissions
- California


