Michael J. Worth, Speaker at the Association of Corporate Counsel 2025

Shareholder Michael J. Worth will be speaking at the upcoming Association of Corporate Counsel on Thursday, December 11, 2025, from 12:00 PM to 1:00 PM PST.

Mr. Worth will participate in a panel discussion titled “Navigating Legal Challenges in Discovery: Managing Third-Party Contractors, Including Social Media Influencers & Affiliate Marketers.” He will be joined by Alex Marjanovic, Senior Managing Director at Ankura, and Diana Cohen, General Counsel at Dr. Bronner’s.

Discussion Highlights:

• Increasing expenditures by brands and companies on digital advertising through the use of influencers and content creators
• Examination of how influencer marketing impacts litigation and investigations, as businesses increasingly use influencers in marketing strategies.
• Discuss the spectrum of influencer partnerships, from high-profile to grassroots, and their effects on brand and legal risks.
• Focus on influencers’ role in shaping public opinion and data-driven discovery, highlighting discoverable data challenges for legal counsel.
• Explore legal risks in industry-specific roles, including complex discovery processes due to unregulated technology and devices, decentralized data, and evidence preservation
• Use of legal professionals to manage this emerging third-party contractor risk involving influencer marketing engagements in litigation, focusing on compliance, risk management, and strategic insights.
• Relevant case studies of how federal courts have imposed discovery obligations and consequences on litigants for failure to manage or control the preservation and production of third-party evidence
• Compliance strategies and future outlook